Email Marketing Executive
Location: Bolton
Salary: Up to £30,000 per year (DOE)
Hours: Monday – Friday, 8:00 am – 4:30 pm
About the Role
Are you a creative and analytical marketer with a flair for crafting impactful email campaigns? ? Multitask Personnel is working with a leading utilities provider specializing in the supply, installation, and maintenance of gas, electric, and SMART meters. We are looking for an Email Marketing Executive to join their dynamic team in Bolton.
In this role, you’ll take ownership of customer communication journeys, creating engaging email and SMS campaigns while ensuring all messaging is fresh, relevant, and effective. By analysing performance metrics and customer feedback, you’ll play a key role in shaping and optimising the company’s marketing strategies.
If you thrive in a fast-paced environment, have experience in CRM-driven campaigns, and love driving innovation, this is your chance to make a real impact.
Key Responsibilities
• Create email templates and text messages in the comms platform IMI (Cisco platform).
• Create new customer journey process maps when required such as for a new enrolment scheme.
• Produce branded and co-branded assets and imagery for our content.
• Deliver information about the weekly performance of email and text campaigns.
• Day to day communication with other departments to find areas which could benefit from automated customer journeys.
• Monitor feedback from customer surveys to find areas of improvement in our journeys
• Work closely with Group Marketing to ensure brand and tone of voice remain in-line with Company guidelines.
• Other duties as required.
Skills and Experience:
• Relevant experience of planning and executing marketing campaigns within a CRM environment.
• Comprehensive understanding of email best practices such as subject lines, messaging, UTM links and customer segmentation.
• Strong knowledge of GDPR requirements and practices.
• The ability to work autonomously as well as collaboratively.
• Advanced knowledge of email template creation, email flow creation, email automation.
• Excellent communication skills to maintain relationships with various internal and external stakeholders.
• Excellent organisation and time management skills to produce campaigns on time and to a high standard.
• Able to work under pressure and adapt to an evolving environment and industry.
• Experience of Photoshop or other graphic design platforms such as Canva would be desirable.
• HTML/CSS knowledge preferred but not essential.
What’s in It for You?
This employer is committed to putting their people first and offers a benefits package designed to reward and support you:
• Generous holiday allowance: 25 days plus 8 public holidays, increasing to 30 days with long service.
• Wellbeing support: 24/7 GP access, mental health resources, and wellbeing services via the SmartHealth app.
• Financial perks: Share Incentive Plan, life insurance (4x salary), and refer-a-friend bonus (£500).
• Sustainability initiatives: Cycle Scheme to stay active and reduce your carbon footprint.
• Career development: Access to accredited courses, study support, and internal promotion opportunities.
Ready to Make an Impact?
If you’re passionate about delivering exceptional customer experiences and excited to join a forward-thinking team, we want to hear from you!
To apply:
Send your CV to f.tune@multitaskpersonnel.co.uk or call Faye on 01709 820102.